Elis and the Olympics
The Economics of Entertainment
DOI:
https://doi.org/10.5195/pur.2025.110Keywords:
Financial History, Ancient GreeceAbstract
Critics argue that the Modern Olympic Games, while waning in prestige, place an economic burden on the hosting nation. But was its ancient Greek inspiration as costly? As a religious athletic festival often analyzed for its symbolism, little to no discussion of the event's economic impacts have been raised within academic circles. As a quadrilinear festival, these games permitted Elis, the consistent owner of Olympia, to showcase the excellence of Greek athletics within the Mediterranean world – eclipsing other Panhellenic games. This article argues that the ancient Olympic Games’ prestige, mythology, and ever-increasing tourism fostered economic development within Elis, creating a consistent, millennia-long tradition that demonstrates the financial benefits of the ancient festival. A benefit realized through the existence of a single festival site.
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